Cove Beach
Beach club at La Vie, JBR. Infinity pool with Ain Dubai views, Sierra Mediterranean restaurant, Rosé Lounge, and weekly DJ programming.
- Location: La Vie, Jumeirah Beach Residence, JBR, Dubai
- Hours: Beach club from 10:00 h to sunset daily.
- Restaurant Monday to Thursday 12:00 to 23:30 h, Friday to Sunday 12:00 to 00:00 h.
- Dress Code: Information not confirmed.
- Parking: Information not confirmed.
- Pet Friendly: Information not confirmed.
- Children Welcome: Information not confirmed.
COVEBEACH opened at La Vie in Jumeirah Beach Residence in July 2024, marking the third reinvention of the brand in Dubai following its original location at Jumeirah Beach Hotel and a subsequent stint at Bluewaters Island. The venue integrates a private beach, an infinity pool with direct views of Ain Dubai, a full-service restaurant called Sierra by COVEBEACH, a sushi bar, a Rosé Lounge, and FUMAR Sheesha Lounge, a dedicated space for premium shisha and handcrafted cocktails. The space features artwork by French sculptor Richard Orlinski alongside other curated contemporary pieces throughout the venue. Co-founder Adel Ghazzawi has described COVEBEACH as the only beach club in Dubai to have successfully reinvented itself three times in the same city.
The design combines a chic and contemporary aesthetic with long seaside terraces, comfortable daybeds, an infinity pool, and cabanas available for private bookings. The atmosphere is calm in the morning, building progressively through the afternoon into a more social and energetic register. The FRSH activation runs every Saturday from October onward, anchoring the weekend programming. The Rosé Lounge operates as a more intimate environment for sundowners with views over the sunset and Ain Dubai. The crowd is broad, drawing couples, groups, and regular Dubai residents who have followed the COVEBEACH brand across its three locations.
Sierra by COVEBEACH covers Mediterranean cuisine with a sushi bar operating alongside the main menu. Standouts include fresh burrata, Wagyu beef tartare, lobster pasta, and a curated sushi selection with a dedicated grape pairing menu. The Rosé Lounge runs a dedicated wine and cocktail program with small bites. FUMAR Sheesha Lounge offers premium shisha alongside handcrafted cocktails and mocktails in a sunset-facing setting. Music runs as House and Chillout from morning, with DJ sets escalating through the afternoon and into the evening. Saturday FRSH events anchor the weekly entertainment calendar.
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